Gouffre de Padirac
Instagram

Discovered at the end of the 19th century, the outstanding Padirac chasm in the south west of France is one of the most visited tourist sites in Europe. A great opportunity to develop the brand’s Instagram account. The studio brings forth the artistic direction of Le Gouffre de Padirac’s web design and communication.

Context: with the high development of social medias and web platforms of communication, Padirac, has turned to our savoir-faire in brand conception and communication. Visioning a coherent editorial line presents a great opportunity for the brand to establish its territory and to capture a targeted audience.

Proposal: artistic direction oriented according to 3 objectives : the chasm (abyss), the region, visitors and guests / Implementation of a style charter followed by the agency in charge of community management / Alchimia.