Founded in 2010, our studio brings together specific and numerous expertises from architecture, fashion, design, graphics and digital with a deep understanding of brands and trends. This multiplicity of cultures and skills allows us to consider your projects in their entirety according to a rich and transversal creative dynamic.
Studio
Vision
We like the idea that our profession can bring beauty and sensitivity to our world, by accompanying projects that are meaningful, generous and sustainable.
We believe in a multidisciplinary artistic direction elaborated with coherence, finesse and common sense.
It is the promise of a strong image and a sincere adhesion.
The brand is the first channel through which a company presents itself to its customers. It is a very valuable resource. The company cultivates its reputation and consequently its business. It is one of the essential parts of its DNA that must be taken care of.
Today, the challenge is obviously to be seen, to capture its targets, but it is especially essential to make sense.
We therefore help companies develop their brand: elaborate a territory based on their fundamental values, develop a universe that will create a lasting bond.
In the age of Instagram and omnipresent digital, creative strategy, visual identity and design are essential pillars without which it is difficult to develop a brand and build a communication.
Team
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ParcoursFounder of Studio Halley&Co
Co-founder La Chaudronnerie
Jean Nouvel Architecture Agency
Architect DPLG Paris La Seine -
ReferencesLinKinVax
Promocab
Le Slip français
Nature et Découvertes
Caravane
Cognac Augier
Le Gouffre de Padirac
Paper republic
Poilâne
Deyrolle -
InspirationsRay & Charles Eames
Luis Barragan, John Pawson, Studio KO
Philippe Apeloig
The Word of Jean Giono
The art of living around the Mediterranean
The talent of the artisans
The audacity of entrepreneurs -
ExpertiseArt Direction
Strategy
Branding
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ParcoursMaster 2 in corporate design,
ECV Nantes
CAP of Ceramics -
InspirationsIsabelle Vandeplassche
Jeanette Adrienne Wee
Studio Payol
LAND -
ExpertiseWeb design
Branding
Visual identity
Illustration
-
ParcoursMaster 2 in corporate design,
ECV Nantes
Law degree -
InspirationsCharlotte Perriand
Etel Adnan
Sempé
Emil Ruder
Les demoiselles de Rochefort -
ExpertiseBranding
Visual Identity
Publishing
Illustration
-
ParcoursMaster II, E-artsup Paris
Master Digital Design and Communication -
InspirationsThe stories inspired by the paintings
of Edward Hopper
The sweetness of Degas
The humanity of Sebastião Salgado
The music of Hans Zimmer -
ExpertiseBrand content
Photography
Video
-
ParcoursMaster II, Brand manager
Iscom Paris -
ReferencesRoy Lichtenstein
Hélène Morbu
Nina Simone
Gaultier Rimbault-Joffard -
ExpertiseBrand content
Visual identity
Edition
Photography
Illustration
-
ParcoursDirector of the Research Department
and Prospects at Martine
Leherpeur Conseil
Master II History of Art,
Paris Sorbonne
Master II Management,
French Institute of Fashion
Master’s degree in Management Sciences, Paris Dauphine -
ReferencesKering Prospectives
Christian Louboutin
Moet Henessy
Le Slip Français
Petite Friture
Nature & Découvertes
Promocab
Kantar -
InspirationsGardens
Italie
Albert Camus
Voutch
Yves Saint Laurent @sophiepinet -
ExpertiseProspects and trends
Brand strategy
Offer strategy
-
ParcoursÉcole Nationale Supérieure des Arts Décoratifs de Paris
-
ReferencesAgence VP-Design (Valode & Pistres)
Ville de Vitry-sur-Seine
Seine-Saint-Denis habitat
Centre Pompidou
Techniques-Transparentes
Take Caire
Djeco -
InspirationsMuseum of Natural History
Bruno Munari
Alexander Calder
Patrick Bouchain -
ExpertiseDesign and development of industrial
or craft products
Furniture and accessory design
Decorative designs
Prototyping, model making, 3D printing
Sculptural works
Design and animation of workshops
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ParcoursBTS and DSAA Textile Designer
-
ReferencesPetite Friture
Christian Louboutin
Le Slip Français
Nature et Découvertes
Kering Promocab -
InspirationsCatherine Meurisse
Henri Matisse
@Elsamuse
The extraordinary stories
of ordinary people -
ExpertiseQualitative Studies
Creative Strategy
Prospective
France and International
-
ParcoursFounders Beyonds Agency Certified Prestashop
-
ReferencesPromocab
Notshy
Dalloyau
Opium
CDG-Express -
ExpertiseWeb site development
Technical maintenance
Server administration
Data migration
Module development
Optimization techniques SEO
-
ParcoursFounder of the Lookoom Collective
Master Info Com at the French Press Institute
BTS landscaping (in progress) -
ReferencesPublicis Luxe: Cartier, L’Oréal Luxe
Isobar: Jean-Paul Gaultier Couture
and Perfumes, BMW
Printemps -
Inspirations@couturfu
@welcometothejungle
@_stay.hungry_
@lepodcast_extra -
ExpertiseSocial network identity
Editorial strategy
Visibility strategy
Identification of community manager profiles
-
ParcoursCo-founder Studio Petit Moulin
DNAP Object and Space Design
ESAD Orléans
Master 2, Art director in graphic design
& digital design -
InspirationsJulien Colombier’s plant illustrations
The creativity of Ronan & Erwan Bouroullec
The cinema of Boong Joon Ho
The music of Alexandre Desplat
The literature of Junichirô Tanizaki -
ExpertiseBranding
Visual identity
Web design
Illustration
-
ParcoursFondateurs Embruns Studio
Max : Master 2 en Design Publicité, ECV NANTES
Louis : Master 2 en Direction Artistique WebDesign, ECV NANTES -
InspirationsAntoine Truchet
La clef production
Benjamin Ortega
Life of Riley
Moliverallen
Johnny FPV
Danny Gervitz
Vince Perraud
Thomas Lodin -
ExpertiseVidéo
Post-Production
Drone
Photographie
Sound Design
Interview
Who are you?
I created the studio in 2010, after my studies in architecture, some missions at Jean Nouvel as a young architect, and a long experience as a freelance artistic director. Over time, the studio has grown and I have surrounded myself with talents whose sensibilities are multiple and and complementary.
How does your studio work?
We offer, à la carte, a 360° look at the codes of the brands entrusted to us: creative strategy, visual identity, publishing, packaging, digital, design and styling.
We have a light and flexible structure with a pool of creative talents who form the core of the agency. This core group is joined by collaborators, to respond best to the needs of each project. This way of working favors a very personalized and direct listening and follow-up between the team and our customers.
What is the added value of your business today?
The combination of foresight, trend, marketing and design professions allows companies to save considerable development time and bring together internal teams.
Strategy is a key element of our work to give your creative projects a market reality. For each project, we explore the competitive context and the evolution of customer expectations, in order to define the key performance factors of the products and communication tools we develop.
This strategy results in suitable, relevant and targeted creative responses.
We also believe that in the face of the constant evolution of our consumption patterns and the way we understand the world, it is important to have a vision that is both sustainable and evolving for a brand. Graphic design is a very powerful visual tool to create a brand’s image and to accompany it in a memorable way by creating dreams and desires.
What makes your studio unique?
The multiple backgrounds of each of the team members allow for a rich and relevant transversal view of each subject.
The prospective/strategy binomial associated with global design within the same entity: all our projects are the result of an in-depth and sensitive reflection, based in a market reality and oriented towards tomorrow.